You may not need to buy your next iPhone or MacBook — are Apple hardware subscriptions coming?


Apple may be working on a subscription service to allow customers to “subscribe” (lease) iPhones and other Apple devices such as MacBooks. According to a report from Bloomberg, the subscription service would be similar to Apple’s current subscription services, iCloud or Music, but with devices. 

According to Bloomberg’s Mark Gurman, Apple “wants to make owning phone like subscribing to apps” and it “could tie into AppleCare and digital service bundles.” So basically, you would be leasing your equipment directly from Apple, and like a car lease, you would receive upgraded devices as part of the subscription service or possibly when it was time to turn your current back in. 



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